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Dog Food. Reimagined.

Build your dog’s personalized meal plan
with honest guidance and real ingredients.

Build your dog’s personalized
meal plan with honest guidance
and real ingredients.

GET STARTED LEARN MORE

AS SEEN IN:

AS SEEN IN:

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Human Grade
Cooked fresh, ready-to-serve meals
full of fresh fruits & vegetables — no artificial
additives, preservatives or fillers.
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PERSONALIZED PLANS
Our proprietary algorithm
calculates the perfect meal plan for
your pup’s unique needs.
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Convenient Delivery
Skip the trip to the pet store.
Meals are delivered directly to your door.
Just open the box, defrost and serve.
feature-img-1
Human Grade
Cooked fresh, ready-to-serve meals full of fresh
fruits & vegetables — no artificial additives,
preservatives or fillers.
feature-img-2
PERSONALIZED PLANS
Our proprietary algorithm calculates the
perfect meal plan for your pup’s unique needs.
feature-img-3
Convenient Delivery
Skip the trip to the pet store. Meals are delivered
directly to your door. Just open the box,
defrost and serve.

Twelve Simple Ingredients.

Nothing Artificial

Meet UnKibble

The only Fresh Dry™ food for dogs

The benefits of fresh food, in an innovative Fresh Dry™ format

100% real, whole ingredients

A personalized scoop, just for your dog

TRY UNKIBBLE

Formulated
by veterinary
nutritionists.

Spot & Tango is Complete & Balanced,
formulated by veterinary nutritionists to meet
the nutritional levels established by the AAFCO
Dog Food Nutrient Profiles for All Life Stages.

LEARN MORE
nutritionist

Formulated by
veterinary
nutritionists.

Spot & Tango is Complete & Balanced,
formulated by veterinary nutritionists to
meet the nutritional levels established by
the AAFCO Dog Food Nutrient Profiles for
All Life Stages.

LEARN MORE
nutritionist

Perfect for puppies and adults

All of our UnKibble and Fresh recipes meet or exceed the standards set by AAFCO's Dog Food Nutrient Profiles for all life stages.

If you've got a puppy, we'll take that into account when building your plan, then we can adjust your plan as they grow.

Perfect for puppies and adults

All of our UnKibble and Fresh recipes meet or exceed the standards set by AAFCO's Dog Food Nutrient Profiles for all life stages.

If you've got a puppy, we'll take that into account when building your plan, then we can adjust your plan as they grow.

You’ve never seen pet food like this!

Now available in two delicious formats!

UnKibble

Made with only fresh ingredients then dried for your convenience, these recipes have all the benefits of a fresh diet with no need for refrigeration

  • Duck & Salmon
  • Chicken
  • Beef
  • duck-unkibble-recipe

    Duck & Salmon

    Duck, Salmon, Tapioca
    Flax, Sweet Potatoes
    Carrots, Spinach, Apples,
    Chia Seeds, Parsley

    chicken-unkibble-recipe

    Chicken & Brown Rice

    Chicken, Brown Rice, Sweet Potatoes, Carrots
    Apples, Kale, Sunflower
    Seeds, Ginger Root

    chicken-unkibble-recipe

    Beef & Barley

    Beef, Barley, Flax, Carrots, Green Beans, Beets, Cranberries, Rosemary

    Fresh

    Cooked in small batches each week and portioned just for your dog, our Original Fresh recipes will have even the pickiest pups licking their chops

  • Turkey
  • Beef
  • Lamb
  • fresh-turkey-recipe

    Turkey & Red Quinoa

    Turkey, Red Quinoa
    Spinach, Carrots
    Peas, Apple, Egg, and
    Parsley

    fresh-beef-recipe

    Beef & Millet

    Beef, Millet, Cranberries
    Egg, Spinach, Carrots,
    Peas, Apple, Egg, and
    Peas, Parsley

    fresh-lamb-recipe

    Lamb & Brown Rice

    Lamb. Brown Rice
    Blueberries
    Egg, Spinach, Carrots
    Peas, Parsley

    You’ve never seen pet food like this!

    Now available in two delicious formats!

    UnKibble
    Fresh

    Made with only fresh ingredients then dried,
    these recipes have all the benefits of a fresh
    diet with no need for refrigeration

    Cooked in small batches each week and
    portioned just for your dog, our Original Fresh
    recipes will have even the pickiest pups
    licking their chops

    Duck & Salmon

    Duck, Salmon, Tapioca, Flax, Sweet Potatoes, Carrots, Spinach, Apples, Chia Seeds, Parsley, Kelp
    & Nothing Artificial

    chicken-unkibble-recipe

    Chicken & Brown Rice

    Chicken, Brown Rice, Sweet Potatoes, Carrots, Apples, Kale,
    Sunflower Seeds, Ginger Root

    beef-unkibble-recipe

    Beef & Barley

    Beef, Barley, Flax, Carrots,
    Green Beans, Beets, Cranberries, Rosemary

    Turkey & Red Quinoa

    Turkey, Red Quinoa, Spinach, Carrots,
    Peas, Apple, Egg, and Parsley

    lamb-recipe

    Lamb & Brown Rice

    Lamb, Brown Rice, Blueberries, Egg,
    Spinach, Carrots, Peas, Parsley

    beef-recipe

    Beef & Millet

    Beef, Millet, Cranberries, Egg, Spinach,
    Carrots, Peas, Parsley

    Our recipes benefit your dog by relieving allergies improving digestion supporting coat managing weight strengthening muscle alleviating arthritis building immunity balancing pH reducing dander boosting energy

    Our recipes benefit
    your dog by
    boosting energy relieving allergies improving digestion supporting coat managing weight strengthening muscle alleviating arthritis building immunity balancing pH reducing dander

    Dogs live longer eating real food. Spend less time at the vet and more years with your dog.

    A personalized plan, just for your pup.

    Every dog is different—why should their food all be the same?
    Take our quiz to find a personalized meal plan for your dog’s unique profile.

    Every dog is different—why should their food
    all be the same? Take our quiz to find a
    personalized meal plan for your dog’s
    unique profile.

    TAKE THE QUIZ
    dogs

    Thousands of tails wagging!

    See what our customers are saying.

    pups

    A happy pup, guaranteed.

    If your dog doesn’t like it, we’ll refund your trial order. Simple as that.

    pups

    A happy pup, guaranteed.

    If your dog doesn’t like it, we’ll refund
    your trial order. Simple as that.

    Sourced Locally,
    Made Fresh,
    Delivered to You.

    Our real, whole ingredients come from local suppliers who share our values. Meals are cooked to order in our USDA certified kitchen just days before arriving at your door.

    GET 20% OFF NOW

    Try it for 2 weeks

    Save 20% on your first order and see the
    difference fresh food can make.

    GET STARTED